Twitter spam from motelrocks - how not to do social media marketing

So last week I got tweeted by someone called fashionlover090.
“I used to love asos! Have you discovered Motelrocks yet? They have 20% off with code: xxxx. Check it out!!!”
Thanks!!!
I hadn’t discovered MotelRocks; what a thoughtful suggestion from… erm, who are you?
No shock to see that fashionlover090 is a spammer targeting twitter followers of rival (and [...]

Eleven examples of Facebook fan pages for brands

As Facebook passes the 300 million user mark, it’s becoming an increasingly important channel for brands looking to communicate and connect with people.
Facebook Fan Pages are a great way for companies to manage this communications and the smart ones are doing really interesting experiments here.  Below, I’ve looked at 11 brands which are playing around, with different levels of [...]